Knowledge Center
Understand Customer Insights
January 10, 2018Part of the 5 Steps to Make Your Marketing More Efficient
Understand Your Business Goals
January 8, 2018Part of the 5 Steps to Make Your Marketing More Efficient
Is it Smart Marketing or Price Discrimination?
December 7, 2017Mobile technology and big data allow businesses individualize consumer pricing. Economists applaud first-degree price discrimination but consumers are suspicious of it. Who's right?
Digital Marketing Minute
December 4, 2017Every week we share trends and articles on digital marketing.
Trending Now: Weight Loss Centers
November 24, 2017A New Revenue Stream – It's Not Where You Think.
Smart Becomes Intelligent: How Your Business Can Benefit from IoT Devices
November 20, 2017Homes are now smart, with the Internet of Things sensors at every turn. Smart businesses will capitalize on the data collected and use it to influence consumer behavior.
Is Virtual Reality Ready for Advertising?
November 16, 2017Will VR live up to the hype? From apps like Pokémon Go to the latest sci-fi thriller, digital reality technology may not be ready for prime time ... yet.
